Reckitt Nigeria, maker of the insecticide Mortein, has teamed up with the Ogun government to eradicate malaria in Nigeria.
He presented the Mortein Fight to End Malaria campaign to send messages home to stop malaria. There will be physical and community market engagement, digital education, and radio engagement.
Together with government officials, branding teams are working to clear clogged drains and dump piles in several markets to convey the message that malaria is preventable and treatable.
Reckitt Nigeria Marketing Director Tanzim Rezvan told a press conference on World Malaria Day that community commitment and collaboration is part of the company’s targeted initiative to stop the spread of malaria in Nigeria and Africa.
“At Reckitt, we focus on our goal every day in everything we do – to protect, heal and educate the relentless pursuit of a cleaner and healthier world. Mortein, the world’s leading insecticide brand, wants our consumers to be with us. Knowledge and expert solutions enable the eradication of vector-borne diseases such as malaria. We try to bring high quality products to consumers and raise awareness about preventive measures. “”
Health Commissioner Dr. Tommy Cocker, headed by Secretary of State Dr. Ainde Adesanya thanked the partners for their efforts to eradicate malaria.
