Instagram, a well-known social media site, has announced substantial changes to its home screen beginning in February 2023.
The ‘Shop’ tab would be removed from the platform’s home screen as part of the adjustments, according to a Monday update from the Meta-owned platform.
People can simply buy goods from platform vendors by using the “Shop” option.
Instagram stated that despite the removal, store owners would still be able to set up and operate on the platform.
A shortcut for creating reels and content would be another enhancement to Instagram.
The improvements, according to the statement, were made to make it simpler for consumers to connect with their friends and interests.
“We are revamping Instagram’s navigation to make it easier for individuals to share and connect with their friends and interests, starting in February,” the update stated.
“The shortcut for producing material will now be in the centre of the navigation bar at the bottom of the app, and Reels will be on the right.
“The Instagram Shop tab will be eliminated as part of this adjustment.
As we continue to invest in shopping experiences that deliver the highest value for people and businesses across feed, stories, reels, advertisements, and more, you will still be able to set up and run your shop on Instagram.